What website would you like to do yourself?

Recently, I was inspired by an article in Net magazine that posed the question: what website do you want to be created and why? This question stayed with me and made me consider what my colleagues would say and why (after all, we designed and built websites!) So, with this in mind, I sat down with some of our team to find out what project to follow. The website would have liked to be a part and why.

1. John Lewis & Partners

Oddly enough, our Senior Project Manager, Daniel, had been considering this recently when he was using the John Lewis website.

John Lewis & Partners, better known as "John Lewis", is a high-end department store that sells home, furniture and fashion items. As expected, in addition to its physical stores, John Lewis also operates an e-commerce website.

Q. What are your immediate thoughts?

Immediately, you realize that the website is not only beautifully impressive but also functional. It's incredibly easy to navigate and find the key things you need.

2. Basecamp

Basecamp, formerly called 37signals, is a web-based project management and team communication tool that allows users to manage projects and collaborate with clients in one place. In addition to this, it is also a personal favorite website for our new business consultant, Rob, and one with whom he would love to have been involved.

Q. What are your immediate thoughts?

Basecamp works hard to promote the Basecamp brand and is well known within circles (in essence, professional services!) Who may be interested in using the product? As a result, you expect visitors to know about Basecamp and what it is. You can see this on the website, as it immediately shows CTAs to encourage registration.

3. Beaverton Brewery

Beaverton Brewery is a British brewery based in London that was founded in 2011 and has an iconic and surprising design that sets them apart from the competition. Despite being also a popular beer, his website is also a personal favorite for our Senior Digital Marketer, Andy.

Q. What are your immediate thoughts?

The website is attractive, very lively and has a brand: everything that characterizes Beaverton.

4. Airbnb

Founded in 2008, Airbnb is now known as the no. 1 online marketing for short-term accommodation in residential properties. It is available in more than 191 countries, 34,000 cities and has more than 2.5 million listings worldwide. Your website is paramount to your business, as it is regularly seen by thousands of users and (as you would expect from those who know it), it is one of the personal favorites of our senior designer, Richard.

Q. What are your immediate thoughts?

At first glance, you can see how the form and function work together to create a site that is in vogue with lifestyle and promotes your product through the use of holiday photography. In general, the site is a real pleasure to use and see.

5. Neon adventures.

Neon Adventures is a venture capital firm that has investments in finance, property, lifestyle and an arm in philanthropy. It focuses particularly on the consumer sectors and companies with an online angle, so, as expected, your presence online is very important.

Q. What were my immediate thoughts?

The website is visually stunning with its video and greets the user with a powerful copy: "the thought does it". It immediately evokes powerful positive "can do" emotions that is something that resonates with your customer base and makes them want to delve deeper into the website.

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