Top 8 essential web design trends for 2019
Everyone knows that trends tend to be scaly. Nowhere is this
more evident than the design of the website. What is popular one day may not be
the next, the tides change constantly.
Fortunately, there are certain things you can predict based
on where most websites are headed. If you know where to look, you can beat the
competition before they know what hit you.
Here are some essential web design services
trends to consider in 2019:
1. A 3D illustration
is in
The future was beginning to look flat recently, but things
are changing rapidly. The style of cropped illustration used by Slack is fading
and designers are opting for more three-dimensional and vibrant illustrations
that will blur the lines between reality and the digital world.
In a way, this will sharpen the contrast between human
beings and digital products. Gone are the cold days and flat web design similar
to Facebook, which make you feel like you are the product in an information
market.
Instead, your experience on websites will be interactive and
similar to entering an imaginary world where you can manipulate different
elements to get where you need to go.
It's not a big revolutionary change, but it will add a new
level of artistic skill to the creation of websites that will be designed to
make you feel a certain way. Users will appreciate websites more and that is
all that matters.
2. Screen that
dominates the text.
Content specialists have always argued that content should
be the priority at the time of publishing. It may seem obvious in theory, but
online publishers have hung up their design choices over the years, and tend to
forget that the editorial aspect is the most important part of their website.
Luckily, we are tending to have the content pushed to the
forefront again. Designers are becoming familiar with letter forms and websites
are giving priority to textual content.
This welcome change is represented by huge letters on the
covers of many websites, similar to a special announcement. The huge messages
fragmented in the pages attract your attention instantly and focus on the
message that is displayed.
Whether it is a message that is worth it or not, it does not
matter, it still makes you feel that it is something urgent.
Sometimes, the format is intentionally too large for the
page, which means it is set up in fragments. This adds an additional level of
urgency to the message.
3. Playful cursors
The humble cursor serves only for one purpose, to take you
where you want to go with the magic of a simple click. For a long time it has
been an unattended element in websites, since changing it seems unnecessary,
since it does not fulfill an aesthetic function.
Times are changing, and websites are opting for more
interactive and interesting designs that also open the way for cursor changes.
The aesthetics of the cursor is changing above all. Most of
the time, it will match the style of the website in question. If it is a
website about photography, it is possible that the cursor becomes the central
point of a camera, with which it takes "photos" of the part of the
site you want to access.
The cursor function is also affected. The days of just
pointing and clicking are gone for modern websites. You can click and hold some
items for a gif to load or a video to play.
You get different functions depending on whether you click
or hold the mouse, which gives the website designer more ways to play with
interactive parts.
4. Helveticization of
the logo.
Websites can become more vibrant and interesting over time,
but the same trend will not be followed by website logos. The common logo
changes constantly in form.
In 2018 we saw an increase in the brands of play words that
represent more eccentric brands. Once again, things are changing for logos.
They are directed towards the minimalist aspect of sans-serifs and similar
styles. In short, each brand logo you see is getting a Helvetica version.
Some brands will benefit from this cold and simple approach,
while others will not appreciate as much. This type of design is synonymous
with a kind of cold corporatism that is starting to annoy people more and more.
It can be a symbol of maturity and growth, but this lack of
peculiarity will eliminate the much-needed warmth of certain logos.
5. Black and white
with a cherry on top.
If there is something that you can consider important in the
websites, it is the color. Color is literally the way we see the world, so
choosing the right ones allows you to change the perception of your website.
We associate different colors with different moods and this
is something that designers have taken advantage of since the beginning of
time. Getting rid of most colors does not seem to be the most effective idea,
but designers have become creative with the two simplest colors in the palette.
Black and white have always been an interesting pair of art.
One transmits openness and light, while the other is a severe opposite that
makes you feel trapped. Modern websites like to take advantage of black and
white designs because they feel more professional and allow you to show the
skill of the designers.
There is an upward trend in the use of black and white,
while at the same time a minimum of other colors are used to highlight
something important. A soft shade of red behind an item will stick out like a
sore thumb on a black and white website.
Using this with other colors appropriately allows you to
focus the user's attention as it pleases, while maintaining aesthetics.
6. Go horizontal
The design of websites has always imitated what we consider
natural on paper. You read from left to right and from top to bottom. This is
the way that the menus and the elements on the website are also oriented.
However, the way you change pages has always varied.
Sometimes, you click on one button to go to the next, while
other times you scroll down to continue the same page indefinitely.
Scrolling up and down has become one of the most popular
ways to move the page, but even that is changing.
Horizontal scrolling is fashionable in modern websites.
Combined with vertical scrolling, you can make the design of a website more
concise.
Even alone, horizontal scrolling helps you imitate how you
read a book, without having to necessarily change a page. With sufficient intervals
between pages and scrollable content, the page is not as overloaded as it would
be in a vertical scroll type design. The only drawback is that it may be
restricted due to the use of page space.
7. More chaotic
elements.
The standard assignment of elements on a website is becoming
an outdated concept. Nobody likes predictability on your website, or even
outside of browsing the Internet.
It is a creative chaos nowadays. However, what may seem
chaos is actually a well-designed chaos simulation. Sometimes you will have
letters and links everywhere, which allows you to be creative as you want with
your design.
Chaos brings certain problems when you get to the core of
the website. How will you optimize your links if someone gets confused with the
design of the website?
Ads and optimized links are an essential part of a modern
website, which means you must ensure that they are not inhibited by design. To
help you with this, you should consult companies like GWM SEO Agency to improve
SEO on your website. Another option would be to consider hiring an SEO
consultant. There are several websites with which you can attract talented
candidates when posting your job vacancies.
8. Natural forms
Along with colors, shapes are something that every visual
designer has to focus on. Websites can be configured for systematic grids,
there is still room to improve the design. Designers resort to more organic and
natural ways to provide the most user-friendly experience on their websites.
Geometric shapes such as triangles and rectangles give a
sense of security and professionalism, but 2019 is about making the user feel
that the website is accessible and friendly. The curved shape of the trees and
the hills is an interesting change in the websites.
Its imperfections and natural asymmetries add depth to the
design. The free drawing elements are becoming so popular, since they show that
a manual effort was made to make the website you are using. Handmade is popular
in general, so adding those things to websites is a big change.
Creativity is knowing how to hide your sources. Sometimes,
experience will tell you what to look for when designing your website, while
other times you will see increasing trends everywhere.